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Political Digital Advertising & Video
Reach the right voters, reinforce your message, and stay visible across every screen.
Political Digital Advertising & Video
Reach the right voters, reinforce your message, and stay visible across every screen.
Targeted Digital Advertising, Everywhere Voters Look
Political digital advertising allows campaigns to reach voters with precision, frequency, and speed. Fox Press uses continuously updated mail and audience lists to power targeted digital advertising, while also offering campaign video production to help deliver clear, compelling messages. Together, digital ads, video, and direct mail work in tandem to reinforce messaging, boost visibility, and drive action across devices and platforms.
Digital Advertising
Best for:
- Targeted voter outreach
- High-frequency messaging
- Geographic and audience targeting
- Rapid message adjustments
Common applications:
- Display & Banner Ads
- Geo-fenced campaigns
- Direct mail reinforcement
- GOTV and awareness pushes
Why digital advertising works:
Precise targeting, fast deployment, and measurable reach—ideal for reinforcing campaign messages and staying visible throughout the election cycle.
Video Advertising
Best for:
- Storytelling and message clarity
- Candidate introductions
- Issue education
- Emotional engagement
Common applications:
- Campaign ads on YouTube & TV
- Social media and digital video
- Pre-roll and OTT placements
- Fundraising and awareness content
Why video advertising works:
Video delivers clear, compelling messages that capture attention, build trust, and connect with voters in ways static media cannot.
Why Businesses Choose Fox Press for Digital Advertising
Online printers are easy to find. Reliable production partners are not.
We analyze voter and supporter data to create look-alike audiences that mirror your most likely supporters.
Match physical addresses from voter lists to IP addresses and serve ads directly to households.
Deliver ads to voters based on physical location, visited locations, demographics and behaviors.
Reinforce messaging by continuing to reach voters who have already engaged with your campaign with retargeting.
Place video ads on streaming platforms such as Roku, Hulu, and other connected TV environments with connected TV and OTT.
Reinforce direct mail strategies with digital follow-up.
Our Proven Digital Campaign Process
A structured approach designed to keep digital outreach aligned with your campaign goals, timeline, and budget.
Campaign Goals & Digital Strategy
We start by reviewing your race, messaging priorities, timeline, and budget to determine how digital advertising supports each phase of the campaign—from awareness to get-out-the-vote.
Audience & Voter Targeting
Using voter files, third-party data, and behavioral signals, we identify and build targeted audiences based on location, demographics, interests, and likelihood to engage.
Creative Development & Messaging
Digital ads are designed to align with your campaign branding and print messaging, ensuring consistency across display ads, video, connected TV, and landing pages.
Campaign Deployment & Optimization
Ads are launched across selected digital channels—including display, video, IP targeting, geofencing, and connected TV—with ongoing monitoring to maintain performance and efficiency.
Tracking, Retargeting & Reinforcement
We track engagement and reinforce your message through retargeting, follow-up ads, and coordination with direct mail or outreach efforts to maximize impact.

Ready to Deliver the Perfect Digital Advertising Campaign?
Schedule a call with one of our digital advertising and video experts to coordinate your campaign.
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